Work with us

S® is your award winning creative partner. We design hi-tech businesses and tools in the digital and 3D world for corporations and entrepreneurial partners. We enable business with design and art. We work fast, so transformation is matter of weeks, not months. We believe brand is rooted in human truth.

Start New

Partnering with entrepreneurs in designing new opportunities. We design start-up accelerator programs, new business modeling and workshops. We design brand-led user experience across each brand channel.

Refresh Your

We design institutional leadership programs, help with corporate guidance and brand consulting.

Who We are

  • Van Rais / Co-Founder & Creative Director 

    As Co-Founder/ Creative Director Van’ role at SMITHRAIS is centered around his unique user experience design philosophy in which he has incorporated into creating a clearly differentiated user experience and SMITHRAIS brand.

    Van is a Creative Director with a keen sense for user experience, interactive design and understanding of human behaviors. Van’s approach to design comes from his observations and curiosity of society and culture–and a desire to provoke interaction between seemingly distant worlds. His work visibly demonstrates his philosophy that UX is dimensional and is based on human scale. Prior to becoming a co-founder of SMITHRAIS and cSuite, Van has held senior creative leadership positions at top New York agencies including Interbrand, Siegel+Gale, Lippincott, R/GA and AKQA.

  • Anissa Igoudjil / Data scientist

    Anissa is fascinated by the power of data and how analytics can inform and provide insights to any business decisions. Anissa is an expert at understanding what data have to showcase. Her goal-focused mindset results in information being used to identify niche pockets of opportunity to drive ef ciency and results.

    Anissa is a Data Scientist and holds a Ph.D in Biology and Pathology of the Epitheliums from University Paris VII. Anissa did her postdoctoral research in 2 of the most prestigious New York institutions (Weill Cornell Medical College, NYU). Anissa published her research work in renowned scienti c journals and recognized as an expert in her eld. Since joining the corporate world, she has launched many internal programs and provided strategic data insights to several parts of the company. She gained a broader knowledge of data and systems and became a subject matter expert in identifying areas of growth opportunity.

What We Do

  • Build a brand / Visual identity design system with verbal identity. Brand and product strategy

    Power to you / Digital tools, app design for iOS and Android, mobile and web collaboration platforms

    Make it real / Graphic, environmental and industrial design

  • Tell story / Communication, content creation, writing, photography, illustration and motion graphics

    Be more loved / Integrated and traditional advertising in print or digital.

    Be found & seen / Awareness, lead generation & inbound marketing

    Move on / Brand-lead workshops, inspiration & brand education and accelerator programs

About Us

  • Design awards / Around 35

    Founded / October 2011

    Team / Truly International but based in NYC. Specialize in not being specialized.

  • Skills / Our team is made up of graphic designers, product designers, writers, editors, producers, directors, strategist, engineers, technologist and friends.

    Obsessions / Creating value, human experiences, hi-tech, New York City, art, Marshall McLuhan and forever improving.